Until then, Head of Business Development at Fintech Intouch Senegal, Mauritanian Hapsa Dia joined Baloon Assurance as Chief Revenue Officer. His role, to optimize and coordinate the business development strategy of the African leader in digital insurance.
Holder of a master’s degree in public affairs and lobbying from INSEEC Business School Paris and the London College of Communication, Hapsa specialized in digital from the start of his career. After 10 years in Europe, she returned to Mauritania and became the co-founder and editor-in-chief of the magazine “le Choix” and then positioned herself on the major challenges facing the African continent. She then joined the 3MC publishing house to coordinate the Mauritanian editorial team for Mauritanies1 and Financial Afrik, for which she also writes columns and participates in the editorial strategy.
Versatile, Hapsa has acquired expertise in a wide range of fields by being an international consultant for Emerging Ag (an international consultancy offering communications and public affairs services to clients in agriculture, food and health) and Massaké Dialog (co-founder), with a specialty in nation branding).
4 years ago, Hapsa joined Fintech Intouch to create the B2B division that has become a real base for this pan-African startup.
Always looking for new challenges to have a positive impact on the population and the development of the continent, Hapsa joined Baloon to support its growth and democratize insurance via digital.
Hapsa will mainly be responsible for partnerships and piloting the SaaS platform integration project with insurance companies that want to go digital.
In addition to his professional expertise, Hapsa, passionate about astronomy, art, practices Yoga and the art of tea! which greatly reinforces the diversity of skills of Baloon employees.
About Baloon Insurance
Leader in digital insurance brokerage in French-speaking Africa, already present in 6 countries, Baloon gives access to insurance to as many people as possible thanks to a 100% online subscription platform, personal follow-up and exceptional service quality.
Partner of the largest insurance companies on the market, Baloon also supports them in their digitization. Its vision is centered on the insured, simplicity and security.