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To boost sales, Tesla offers discounts on its vehicles in the US and Europe

After a hectic 2022, Tesla kicks off 2023 big discounts to increase sales. Prices for the Model 3 and Model Y are below list prices before the first big increases nearly a year ago.

A Tesla at -31%?

In the US as in Europe, Tesla lowers its prices 17 to 31%. The price of the Model Y has fallen by 17% in Germany and by 20% in the US. In 2022, Elon Musk’s goal of increasing Tesla deliveries by 50% during 2021 was missed, but narrowly missed. The manufacturer had to deliver 1.4 million vehicles and sold only 1.31 million Which isn’t so bad though.

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By 2023, Tesla will operate its first vehicle assembly plant in California, Fremont, Austin, Texas, its first overseas plant in Shanghai, and a newer one in Gruenheide, Germany. The production capacity of the company should be much higher thanks to to these 4 factories. Everything will therefore depend on consumer demand.

In Germany, a Tesla spokesperson explained that at the end of this turbulent year of supply chain disruptions, “ we have achieved a partial normalization of cost inflation, which gives us the confidence to pass this relief on to our customers “. Price cuts place Model 3 and Model Y prices at levels below 2021. If you are planning to buy a Tesla, now is definitely the right time.

According to researcher Troy Teslike, a specialist in electric vehicles, the price of the Model Y drops by $13,000 before tax credits and $20,500 with help from the government. This represents a reduction of 31%. It’s starting to get interesting. Perhaps a sign that electric cars will become increasingly affordable, depending on where they are made and where the batteries are assembled.

In Europe, Tesla also cut prices for its Model 3 and Model Y cars in Austria, France, Germany, the Netherlands, Norway, Switzerland and the United Kingdom. Tesla’s Model 3 was Germany’s best-selling electric car in December 2022, followed by the Model Y. The company even beat Volkswagen and its most popular electric vehicle, the ID.4. At this price, Tesla’s Model 3 is comparable to Volkswagen’s entry-level electric car, the ID.3.




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